Stories develop cognitive, social and emotional skills. From an evolutionary perspective, they have given humans a survival advantage. And this has been the case for an estimated 70,000 years. But how is a story told? Behind every story is a structure that drives the narrative forward. Of course, if nothing changed, there would be no story to tell.
Visualisation
An animatic was created beforehand to set the mood for the final video. This contained the key images and points of the hero’s journey to see if the idea could be realised in an understandable and coherent way.